Red List Project

The Red List Project (TRLP) is a nonprofit collective that raises impact philanthropic donations and helps generate conservation funding through collaborations with consumer products industry partners, grounded upon scientific consensus and global biodiversity conservation concepts. TRLP's mission is to inspire plant conservation action and engagement on a global scale. Services offered: Raises impact philanthropic donations, Generates conservation funding through collaborations with consumer products industry partners, Develops fragrances and fragranced products based on the floral signatures of threatened plant species, Develops new products based upon the plant communities that define the 36 accepted global Biodiversity Hotspots